PR students join VS Pink team

Ashley Blakely, Lindsey Johnson, and Jasmin Grant are all smiles about their new job opportunity. The three FAMU students were recently named campus ambassadors for the Victoria’s Secret PINK HBCU Collegiate Collection.

The young women were chosen from almost 200 lady Rattlers who submitted cover letters, resumes, and photos in hopes of becoming the first brand ambassadors for the university. As campus representatives they will work about 10 hours per week and will organize street teams that can help them generate awareness about the FAMU PINK brand.

Blakely, Johnson and Grant are all majoring in public relations in the FAMU School of Journalism and Graphic Communication. They plan to use the knowledge they’ve gained from the classroom to ignite interest in VS products.

“I’m really excited about the opportunity to intern with VS PINK and to represent the line,” said Johnson, who has aspirations of a career in fashion and entertainment. “I am a fan of the clothing and I love the combination of representing my school in both a professional and fashionable way.”

The first project for the ambassadors is the “Design-A-Tee” initiative. The programs will give FAMU students the opportunity to design a T-shirt that could eventually be sold in Victoria’s Secret PINK stores across the nation. The campus interns have devised a plan of action and activities to encourage fellow Rattlers to take part in the competition, which will be released in the upcoming weeks.

Individuals can go to vspink.com and Facebook to get updates on the campus representatives and their events including the VS PINK pop up store, spring tour and Design-A-Tee program.