A FAMU alumna will serve as the media strategist for the new digital division of one of Jacksonville, Florida’s leading marketing and public relations firms.Tonisha Landry-Gaines has joined Broadbased Communications to direct media strategy for its newly formed BroadBased Digital. BroadBased Digital develops and implements web, application and social media strategies and tactics.
Landry-Gaines focuses on digital strategies for mobile application development, website development and social media strategy. She has seven years of experience crafting and executing marketing outreach plans for non-profit organizations using events and both traditional and online media as methods of communication.
Landry-Gaines also serves as the director of social media for the First Coast Chapter of IABC (International Association of Business Communicators). She is a native of Panama City, Fla., and holds a B.S. in business economics from FAMU and a certificate in instructional design systems.